Cookie Policy

Cookie Policy

This Cookie Policy explains how The Marketing Trainer, a trading name of Game-On Coaching Limited ("we", "us", "our"), uses cookies on this website. It should be read alongside our Privacy Policy.

1. What are cookies?

Cookies are small text files placed on your device (computer, tablet or phone) when you visit a website. They are widely used to make websites work, to remember your choices, and to help owners understand how their site is used.

2. Your choices come first

We take a consent-first approach in line with the Privacy and Electronic Communications Regulations (PECR) and UK data-protection law. When you first visit, our cookie banner lets you accept or reject non-essential cookies, with equal prominence. Non-essential cookies (such as analytics and advertising) are not set until you accept them. You can change your choice at any time using the "Cookie preferences" link in the footer — and if you withdraw consent, the analytics cookies are removed.

3. The cookies we use

Strictly necessary cookies — required for the site to work and to remember your cookie choice. These do not need your consent.

• tmt-consent — remembers whether you accepted or rejected analytics cookies (stored for up to 1 year).

Analytics cookies — set only if you accept. We use Google Analytics 4 to understand, in aggregate, how visitors use the site so we can improve it.

• _ga — distinguishes users (typically stored for up to 2 years).
• _ga_<id> — used by Google Analytics 4 to maintain session state (typically stored for up to 2 years).

Advertising cookies — set only if you accept. If you reach us from a ChatGPT advertisement, we use OpenAI's advertising pixel to measure whether your visit led to an enquiry, so we can understand which ads work. It may set cookies or similar identifiers on your device for this purpose, and we do not use it to identify you personally.

4. Third parties

Our analytics cookies are provided by Google, and our advertising pixel is provided by OpenAI. If you accept, information about your use of the site is processed by Google (analytics) as described in the Google Privacy Policy and Google Analytics terms; and, where you arrived from a ChatGPT advertisement, limited information about whether your visit led to an enquiry is shared with OpenAI to measure ad performance, as described in OpenAI's privacy information. We use IP anonymisation for analytics and do not use either provider to identify you personally. Both run only with your consent, and we do not otherwise share information collected through cookies with third parties for their own purposes.

5. Managing cookies

As well as our cookie banner and the "Cookie preferences" link, most browsers let you block or delete cookies through their settings. Blocking essential cookies may affect how the site works.

6. Updates to this policy

We may update this Cookie Policy to reflect changes in our practices or the law. The current version and its effective date are shown on this page.

7. Contact us

If you have any questions about our use of cookies, contact us at info@themarketingtrainer.co.uk.