We help businesses in Coventry & Warwickshire hire amazing marketing talent and save them thousands in the process!
You could save between £4,000 to £8,000 whilst still being able to hire college-leavers, graduates, and career retrainers by using our CIM-accredited marketing apprenticeships
Marketing apprentices are perfect because…
- You can save between £2,000 – £5,000pa on salaries;
- You could save between £3,200 – £4,800pa on National Insurance;
- The course costs can be fully funded by the government;
- You could get a £1,000 incentive for hiring an apprentice*;
- You get a free recruitment service, saving you even more money;
- You can hire college-leavers, grads, and retrainers.
* Applies if you hire someone aged 16 – 18 years old and have fewer than 50 employees
Overall, our clients save between £5,200 and £9,800 on hiring a marketing apprentice versus an entry-level marketer.
How the process works
Once you’ve identified the need for a marketer and what you’re looking for, you’d…
- 📞 We book a 30-minute call to go over the process.
- 📢 We advertise your role, 📄 screen candidates, and 🔍 filter CVs.
- 📅 We get a shortlist to you in 7-12 working days.
- 🤝 You interview & hire your ideal candidate.
- ✅ Once they start, we handle the apprenticeship sign-ups—easy!
A brief introduction to us
We are a CIM-accredited apprenticeship provider that was established in 2023. Since setting up the organisation, we’ve helped over 40 companies source, hire, and train junior marketing talent.
We have a long history of working within marketing apprenticeships, and our delivery staff know their onions when it comes to marketing and apprenticeships.
Just some of our clients
What people say about us
Apprenticeship programmes have transformed the hiring process for junior marketing staff for me, offering undeniable benefits such as increased productivity, cost-effectiveness, and fresh perspectives. The apprentices’ willingness to learn injects new life into the team and improves management and marketing skills. Partnering with companies like The Marketing Trainer enhances the success of apprentices, making it a game-changing strategy for businesses.
The Marketing Trainer has supported our business by offering apprenticeships in digital marketing and customer care. This has been a great way to scale our business whilst being able to offer opportunities to students who want to learn and succeed in what they are doing within our business. Mitch is an enthusiastic teacher, an excellent communicator, a consummate professional in his field, and importantly was excellent at supporting our apprentices and the businesses’ needs.
Learn more about marketing apprenticeships on your terms
📖 Download our free apprenticeship prospectus and explore everything at your own pace—whether it’s with a cup of tea, coffee, or with your feet up on the sofa.
Inside, you’ll find details on our courses, CIM accreditations, funding, costs, and more—all in one place.
Download it now! P.S. we won’t spam you or share your information.
How much does it cost?
Funding apprenticeships can go one of two ways, either through Co-Investment or Levy Contributions.
Smaller companies
If your organisation’s annual wage bill is under £3 million, you’ll immediately get a 95% discount on apprenticeship course costs—yes, 95%! The UK government covers most of the cost if you have fewer than 50 employees.
But it gets even better…
✅ If you have under 50 employees & hire someone 21 or younger, the government covers 100% of the course cost—that’s £11,000!
✅ If you hire a 16-18-year-old, you’ll also get a £1,000 incentive.
Larger companies
If your organisation’s annual wage bill exceeds £3 million (typically more than 100 employees), you’re required to pay 0.5% into a Levy fund to support training and apprenticeships.
But here’s the catch—if you don’t use these funds within 24 months, they’re lost. Every year, thousands of businesses miss out on this opportunity. Make sure that’s not you!
Course cost breakdown
Course |
Levy |
Co-investment (50+ staff) |
Co-investment (less than 50 staff) |
|---|---|---|---|
| Multi-Channel Marketer | £11,000* | £550* | It could cost you nothing** |
| Market Research Executive | £8,000* | £400* | It could cost you nothing** |
* Depending on your employee’s prior learning and achievement this could be less
** If you hire
- A 16 to 21-year-old;
- Or a 19 to 24-year-old with an education, health and care plan provided by their local authority or has been in the care of their local authority.
Additionally, if you take on an apprentice who is between 16 and 18 years old, you’ll be eligible for a £1,000 cash incentive.
Employer FAQ
When it comes to job applications, it’s important to keep in mind that what you’re receiving is not the finished product. As an apprentice, you’ll be starting in a role with the expectation that you’ll learn from experienced professionals in the industry (and get paid while doing so). While we can teach you skills, we cannot teach you behaviours and attitudes. Therefore, it’s crucial to consider the type of person who would fit well into your brand’s culture and values. At our company, we go through a thorough recruitment process to send you the best talent we can find. However, it’s important to note that no apprentice will perfectly fit every requirement you may have. We recommend that you interview all applicants we send in order to determine who would be the best fit for your team.
Like all of your employees, you pay your apprentice directly. You are also responsible for giving your apprentice their contract of employment.
Apprentices can be any age as long as they are over 16. We work with apprentices who recently left school, to those in their late thirties and forties. Equally, we work with university graduates and those who are looking for a career change. Our candidates are of all ages with varying experience.
As of April 1st 2024, the minimum wage requirements break down as so:
- Apprentice: £6.40
- 16-17 year-olds: £6.40
- 18-20 year-olds: £8.60
- 21 and over: £11.44
The most recent government update states that apprentices must be paid a minimum of £6.40 per hour. However, our advice is that all employers look to pay their marketing apprentices between £15,000 and £21,000 per annum. Paying higher than the minimum wage shows that you’re serious about the investment in the apprenticeship.
Off-the-job training refers to the dedicated time that apprentices must be given for learning and apprenticeship work. Aside from the training that we provide, we can work with you to assess and allocate the hours your apprentice requires legally. As long as you have made us aware of your business needs, we will work with you to plan sessions around your requirements.
Our marketing apprenticeships typically last between 13 to 18 months (Plus end point assessment which is between another two and four weeks).
Any new member of your team, whether junior or senior, needs induction and a period of adjustment for their role, and importantly, to learn about the business. An apprentice, like anyone early in their career, requires guidance. But don’t worry, your apprentice will also have a designated Coach throughout the duration of their apprenticeship!
Yes, apprentices are like any other employee with a work contract and pension. In this respect, they are like any other employee.
The funding for all apprenticeship programs is determined by the ESFA. Employers who pay into a levy account will have the cost deducted from their account. For non-levy employers, the government will cover between 95% and 100% of the cost, while the remaining 5% is the co-investment fee that you may need to pay. However, if your apprentice is aged between 16-21, and you have fewer than 50 employees, the program will be fully funded, and you won’t have to pay a co-investment fee.
In addition to the programme cost, there is also the cost of the employee to consider. Typically, we only work with employers who pay their employees a minimum annual salary of £16,000+.
To secure your funding, you will first need to set up a DAS account. To do this, you will require HMRC codes that can be obtained through your payroll system. The same DAS account can also be used to apply for government incentives, such as the £1000 available for hiring a 16-18-year-old apprentice.
Furthermore, there are several forms that you will need to complete and sign, including the SLA, health and safety forms, prevent and safeguarding forms, and an employer statement explaining why you are hiring an apprentice. Additionally, you will need to provide us with a copy of your employer liability insurance certificate and your health and safety policy.
Rest assured that we will provide full support throughout this entire process to ensure that you do not encounter any confusion or difficulties.
No. As long as your apprentice is younger than 25 years old, you do not need to pay National Insurance contributions.
Let’s find your next marketing team member
If you’re interested in starting the process, simply fill in this form, and one of our team will get back in touch to discuss the next steps.
Here are those benefits again:
You can save between £2,000 – £5,000pa on salaries;
You could save between £3,200 – £4,800pa on National Insurance;
The course costs can be fully funded by the government;
You could get a £1,000 incentive for hiring an apprentice*;
You get a free recruitment service, saving you even more money.
