Employer guides
Choosing between a marketing apprentice and an agency depends on your goals and budget. This article explores the advantages, drawbacks, and best use cases for each to help you make an informed decision.
Choosing between a marketing apprentice and a freelancer depends on your goals, budget, and timeline. This article explores the benefits, drawbacks, and ideal scenarios for each to help you make the right choice.
A clear guide for employers on how much to pay marketing apprentices in 2025, including salary-to-hourly breakdowns, regional adjustments, and NI savings to help attract and retain stronger candidates.
This article explores why we don’t believe in forcing marketing apprenticeships on businesses and highlights the key conditions needed for apprenticesāand employersāto thrive in the long run.
Discover the real reasons UK employers hire marketing apprentices ā from saving costs and gaining flexible support to future-proofing their teams. This honest breakdown goes beyond buzzwords to reveal why apprentices are a smart, strategic choice.
Discover how to craft an effective job specification for marketing apprentices, from defining responsibilities to setting expectations and development opportunities, ensuring you attract the right talent for your business.
Struggling with low email open rates? This guide explores five smart strategiesāincluding subject line tweaks and personalisationāto help you boost engagement and get your emails noticed. š
Learn the key email marketing metrics every junior marketer should track to optimise campaigns, improve engagement, and drive better results.
Hiring an apprentice? This guide covers finding a provider, understanding the process, employer responsibilities, and funding optionsāhelping SMEs take on their first apprentice with confidence. š
In April 2025, the UK apprentice national minimum wage will rise, impacting employers’ costs. Learn how to prepare and manage this change.
Learn why OTJ training matters for your marketing apprentice, and 10 activities you can set up for your apprentice to boost their OTJ.
Thinking about hiring a marketing apprentice? Take this 7 question quiz today and find out whether hiring one could benefit your team.

