apprentices

Rory Sutherland, Vice Chairman of Ogilvy, proves marketing thrives on psychology, not just logic. From perception shaping reality to testing “silly” ideas, his lessons reveal how small, quirky tweaks can spark big results for marketers starting out.

This article explores how marketers use behavioural science—like social proof, loss aversion, anchoring, nudges—to shape consumer decisions. With practical examples, it shows how applying psychology and data-driven tactics enhances campaign relevance, persuasion, and results.

New to marketing or starting your first role? This beginner-friendly 90-day guide walks you through what to focus on to build confidence, create a plan, and start delivering real marketing value from the start.

Thinking of a marketing apprenticeship? Get the honest truth about what’s involved — from the pros (real experience, free CIM qualification) to the cons (lower pay). It’s a smart step for those seeking real marketing careers.

Fake LinkedIn profiles are on the rise. Learn how to spot red flags like AI-generated photos, vague headlines, and fake connections. Stay safe by verifying profiles, checking work history, and securing your account. Protect your network with these expert tips.

Not sure where you fit in marketing? 🎯 Assessity helps you identify your strengths, skill gaps, and growth areas with a personalised skills heatmap. Take the free assessment and kickstart your career!

if you’re not really sure what a marketing apprentice actually does, check out this short article. It discusses typical duties, apprenticeships, and should answer your question.

Explore the latest marketing trends! From AI advancements to evolving privacy rules and social commerce, stay ahead in the marketing world!

“Is a digital marketing apprenticeship worth it?” Well, that all depends as there isn’t a one-size-fits-all answer. But, in this blog, we discuss some of the factors to consider if they are