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How to write an effective job specification for a marketing apprentice
Learn how to write an effective marketing apprentice job specification

Discover how to craft an effective job specification for marketing apprentices, from defining responsibilities to setting expectations and development opportunities, ensuring you attract the right talent for your business.

Email marketing metrics – Improving your open rates 📧
email marketing metrics - improve your open rates

Struggling with low email open rates? This guide explores five smart strategies—including subject line tweaks and personalisation—to help you boost engagement and get your emails noticed. 🚀

Email marketing metrics – Where do you start?
demystifying email marketing metrics

Learn the key email marketing metrics every junior marketer should track to optimise campaigns, improve engagement, and drive better results.

The basics of how to hire an apprentice
How to hire an apprentice

Hiring an apprentice? This guide covers finding a provider, understanding the process, employer responsibilities, and funding options—helping SMEs take on their first apprentice with confidence. 🚀

April 2025 national minimum wage increase and apprenticeships
National Minimum Wage increase for apprentices April 2025

In April 2025, the UK apprentice national minimum wage will rise, impacting employers’ costs. Learn how to prepare and manage this change.

10 activities to boost your marketing apprentice’s OTJ training
An employer's guide to Off the job training (OTJ) for marketing apprentices

Learn why OTJ training matters for your marketing apprentice, and 10 activities you can set up for your apprentice to boost their OTJ.

Should you hire a marketing apprentice?
Take our free "Should you hire a marketing apprentice?" quiz

Thinking about hiring a marketing apprentice? Take this 7 question quiz today and find out whether hiring one could benefit your team.

Back to basics: What is an apprenticeship?
What are apprenticeships?

Explore how apprenticeships could offer you practical skills, job readiness, and career advancement without the debt of degrees.

Marketing highlights and updates – June 24
Marketing updates June 2024

Discover June 2024’s digital marketing updates: AI in SEO, PPC advancements, social media trends, and UK regulations.

Quick tips to interviewing apprentices
interviewing apprentices

It’s vital to realign your expectations of the apprentice interview process. Here’s an article on some key considerations you should make

How much should I pay a marketing apprentice?
How much should you pay apprentices?

Struggling with how much you should pay your marketing apprentice? Check out our quick guide to figuring out how much you should pay here.

April 2024 marketing apprenticeships funding and levy changes
April 2024 apprenticeship funding changes

The funding rules are changing on the 1st April 2024 and there are further incentives being incorporated to help SMEs and levy payers utilise apprenticeships. Find out more here.

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